lummybhatNov 173 min readGoogle Ads Clicks VS GA 4 Users: Discrepancy and How to Improve the RatioThe discrepancies between GA 4 and Google Ads can be mainly summarized into three types: The discrepancy of Google Ads clicks VS GA 4...
lummybhatNov 171 min readThe Unassigned Number of Google Analytics 4The Unassigned Number of Google Analytics 4, automatic tagging, manual tagging If you're using manual tagging parameters (UTM),...
lummybhatNov 173 min readTwo Methods to Track Site Search Terms In GA 4 The site search terms report in Google Analytics 4 is highly useful, as it helps identify users’ interests or potential needs, and...
